Changing the Dutch Real Estate Market with Transparency and AI

Buying a home in the Netherlands has become one of the most stressful financial decisions people make, not because of the house itself, but because of uncertainty.

You pay for a realtor.

You pay for an appraisal.

You bid tens of thousands over asking.

And still, you don’t really know if the price makes sense.

The problem with today’s housing market

The Dutch real estate market is highly professionalized, but not necessarily transparent.

• Asking prices are often strategic, not realistic
• Bidding wars are emotional, not data-driven
• Buyers enter the process with limited insight
• Reliable valuations are expensive and come late in the process

This creates a system where:

• First-time buyers are disadvantaged
• Overbidding feels like a gamble
• Knowledge is locked behind professionals
• The cost of “just trying” is already high

Why we built Realto

Realto was created to lower the entry barrier to the Dutch housing market.

We believe that:

Everyone deserves access to clear, data-driven insights before making one of the biggest financial decisions of their life.

As data scientists, we asked a simple question:

Why is price intelligence only available after you’ve already paid thousands of euros?

What Realto does differently

Realto uses machine learning models trained on Dutch housing data to estimate realistic property values based on:

• Location & neighbourhood
• Living area & property type
• Energy label & features
• Market dynamics and historical patterns

You can:

• Enter an address
• Instantly see an estimated value
• Simulate changes (e.g. size, features, energy label)
• Understand how and why the price moves

No appointments.

No pressure.

No hidden agenda.

Not replacing agents but empowering buyers

Realto is not here to replace real estate agents or appraisers.

Instead, we want to:

• Give buyers confidence
• Make conversations more equal
• Reduce emotional overbidding
• Support smarter, calmer decisions

A better-informed buyer is good for:

• Buyers
• Sellers
• Agents
• The market as a whole

Our long-term vision

Our ambition goes beyond price estimates.

We want to help build a market where:

• Decisions are driven by insight, not fear
• Technology reduces friction and cost
• Transparency becomes the norm
• Access to information is no longer a privilege

The Dutch housing market doesn’t need more hype.

It needs clarity.

That’s why we build Realto.